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Arete Business Services

In Brief
Address: 
Àreté Business Services
Carlisle Business Centre,
60 Carlisle Road, Bradford,
BD8 8BD
Main Contacts: 
Alison Widdup
Managing Director
Telephone: 
0845 0941675
E-Mail: 

enquiries@


Founded: 
2004
Managing directors: 
Alison Widdup
Key Clients: 
SMEs locally & nationally
Market leading national
mail order companies
Public and not-for-profit
sector including NHS
Bradford Council
Age Concern
Why Choose Us?: 
"We work for businesses that
don’t have the necessary skills
to ring potential customers so
they can grow (e.g. making
appointments, generating
leads, raising awareness,
surveys). This compensates for
the lack of a sales team and
allows the business to focus
on product and service
development and delivery. The
intelligence we gather assists
the business to understand
their market better and to
optimise future marketing."

Àreté Business Services are a telemarketing and research company which believes strongly that people are the key to providing high quality, cost effective customer service.

When you are starting a business, it is imperative that your company engages in thorough research and telemarketing. This can help to gauge the demand for your product or service and help you to avoid the common pitfalls that many new businesses fall into. It also allows a business owner to verify, or amend, their

assumptions about their business idea and the market they want to enter. It is a commonly regarded fact that many new businesses fail because of inadequate market research.

Àreté Business Services are approved suppliers for telemarketing and market research for Bradford Kickstart, and this assistance can take many forms. With regards to telemarketing, they can help you with generating leads, making

appointments, data cleansing, mystery shopping and customer satisfaction surveys. Àreté will effectively provide you with a sales team, allowing you to concentrate on developing and delivering your product and service. The intelligence gathered will assist your business in a clearer understanding of your market and by maximising the efficiency of your marketing.

With regards to market research, Àreté can also help with social research projects, focus groups and one-to-one

interviews. Market research is essential in helping new businesses test the feasibility of their idea and the prices they might want to charge, and it also helps in understanding the customer’s demands and what your competitors are doing.

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